Bolo Behen, Speak Sister
Hudson SPEAKS Against Sexual Violence is a clinic that provides victims of sexual and domestic violence access to the services they need to get help. For their Bolo Behen/Speak Sister campaign, we worked with them to create a Public Service Announcement to encourage women to speak about their circumstances, specifically South Asian women who remain quiet about these issues because of cultural and political reasons. In writing the script, we kept the women’s faces out of the frame or out of focus until the end to illustrate the invisibility of these women walking around us all the time. After writing the script, we produced and directed the video in three different languages, and provided deliverables that included videos suitable for broadcast, for in-house workshops and seminars and sharing on social media.